The Multiplier for Hydration is Liquid IVs primary product. ![]() Liquid IV sells four different types of liquids. Guaranteed money back Liquid IV is a product line of Liquid IV. Liquid IV keeps you hydrated by using the well-studied oral rehydration approach known as Cellular Transport Technology (CTT). However, Liquid IV is an excellent choice for staying hydrated on a hot day or rehydrating after a few too many beverages. Liquid IV also highlights the need of restoring electrolytes to prevent dehydration, however you may easily avoid dehydration by just drinking water.įurthermore, most persons who exercise for an hour or less do not need electrolyte replacement.Ī rehydration solution is unlikely to be used on a daily basis. There is no universally accepted hydration beverage advice for athletes. While athletes must replace sodium, water, and other electrolytes to avoid dehydration during physical exercise, the quantity of sodium, water, and other electrolytes that must be supplied varies depending on the sport, the length of time spent exercising, and the intensity. While ORT has been studied and used to treat severe dehydration and malnutrition, there has been little study on the advantages of ORT in healthy people. While the salt and sugar content may be a little excessive for certain individuals, the nutritional profile is exactly what you’d anticipate and need for good ORT. Liquid IV’s whole product range is made up of high-quality items that are backed up by research. I couldn’t locate any studies to back up the claim that ORT increases hydration by 2–3 times, but there is plenty of evidence that it can swiftly and safely treat dehydration. The claim is that their product’s patented CTT boosts water’s hydration potential by 2–3 times. This methodology was used to Liquid IV’s product, which was renamed for a health-conscious customer and athlete. Many children in underdeveloped nations have benefited from this form of treatment to recover from diseases like cholera and dysentery. The objective is to increase hydration and electrolyte replenishment without causing any imbalances. Traditional ORT drinks include sodium chloride, glucose, and potassium to generate a liquid with a highly particular osmolarity, allowing the liquid to enter the body more quickly. Oral rehydration treatment (ORT) has been widely investigated and utilized for over 40 years, first supported by the World Health Organization as a technique to aid children with diarrhea and dehydration. The firm supports a variety of humanitarian causes and has provided over 500,000 servings of their products to help people in poor nations and the United States combat dehydration. Each packet includes the CTT as well as additives that have been added to improve the product for a particular health benefit. Hydration, sleep, energy, and immunity are some of the tastes and varieties of liquid IV. This is a nutrition and water delivery system meant to improve absorption into the bloodstream by modifying the osmolarity of water to make it flow quicker into the bloodstream. Liquid IV’s Cellular Transport Technology, or CTT, sets it apart from other hydration solutions or drinks. While Brandin Cohen has no professional medical expertise, Liquid IV has a Medical Director in the shape of Dr. ![]() He started by researching the science of oral hydration treatment before deciding to create something better. Liquid IV is a range of electrolyte powders that are meant to be mixed with water to help with hydration and certain health issues including sleep and energy.īrandin Cohen, the CEO of Liquid IV, was a former athlete who understood how hazardous many hydration products might be.
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